This course teaches government agencies to effectively plan out and schedule their social media content in advance. It is designed for students to walk away with strategies and systems to implement immediately within their agency.
This course specifically focuses on Twitter, Facebook and Instagram.
JUNE 6, 2024
COEUR D'ALENE, IDAHO
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It is essential to use social media to your advantage. Learn how to use it as a tool that continually works FOR you.
Learn how to build communication campaigns that not only work within your social media platforms.
Learn how to build a content calendar to keep you on track, whether you are planning on a weekly, monthly or annual basis.
Creating social media content takes a lot of work. Learn how to create consistency in your content calendar.
Social media can help you to be the trusted voice when it comes to communication - crisis or otherwise. Learn how to use that voice effectively.
Use social listening and analytics tools to understand your audience's needs and create content directly tailored to them.
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